New Social Media platform with a bright future; Findery

I use Google maps a lot, I find it very useful to find places that I know of, but its not the best tool for those who grave discovery. Findery fills that void and provides its users knowledge about their local surroundings that it insightful and lots of fun.

Findery lets you discovery local knowledge and hidden secrets about the world around you. People can leave notes on a map about cool hangouts, freaky looking trees, great picnic spots or whatever else they fancy for you and your friends to discover. It gives you the chance to learn about local culture and completely chances your perception of neighborhoods for the better.

With the ever growing dominance of smartphones, more and more people carry the means to share their local neighborhoods with each-other. Imagine when moving to a new place, the anxiety of being of feeling isolated and alone immediately alleviated by a few clicks. I think the possibilities are endless for Findery and I look forward to more and more people logging in and contributing to this online library of local knowledge!

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Cool Job of the Week: Corporate Anthropologist

After reading this month’s issue of The Atlantic my gaze was fixed on their featured article about the rise of corporate anthropology. Imagine this scenario, you’re at a raging house party, booze is flowing, the music is rattling and the guests are letting it all out. Amid this revelry, stands a suit with a notepad. He or she is a corporate anthropologist, and his/her’s job is to study you and to find out how to sell you stuff better!

A new front has opened up in market research and it favors qualitative research over quantitative. Finally, companies are starting to take into account different and creative ways to get to know their customers, over the previously dominant methods of spamming people with telephone polls and surveys.

This gets me excited because previously, the very lucrative world of management consulting is dominated by quantitative consultants, MBAs and engineers that rely heavily on math and spreadsheets. Corporate Anthropologists champion participant observations, the method of having a researcher embedded with his subjects. Its one of the most intense versions of market research ever devised, which has the potential to unearth many hidden truths about consumers.

One company who seems to at the forefront of this new trend is ReD Associates http://www.redassociates.com/ a enthusiastic employer of social scientists. Check out their site. Also if you want to read The Atlantic article I was talking about, you can find it here url:” http://www.theatlantic.com/magazine/archive/2013/03/anthropology-inc/309218/”

I Hope to share new cool jobs with you guys every week!

When Does the Narwhal Bacon? A guide to the biggest website that your never heard of

http://www.reddit.com

reddit-logo

Reddit is a social news site and of ever expanding online community. It is the internet’s version of a 19th century coffeehouse, where people would meet to learn the news of the day, share ideas, promote their political agendas or sharpen their critical wit. It’s a site that encourages the  creation of original content such as interviews, pictures, videos and writing, and provides an entertaining forum for anybody to voice their opinion and comment.

Anybody who comments or posts a link on reddit has the chance of submitting something that could be seen by millions of people in a matter of hours, and this sort of instant publicity can happen to anyone, giving it a unique advantage for smaller voices to break out in social media.

The content you see throughout the site is ordered through a democratic system of upvotes and downvotes. Everybody who registers with this site can vote on whether or not they approve or disapprove of a post, propelling the post upwards or downwards on reddit’s rankings, meaning the posts will likely be seen by more and more people. Upvotes lead to more and more upvotes until the post makes it to the front page of the website, where it can generate massive discussions and can launch itself to other platforms of social media.

The endless web content that you can find on reddit is organized in different themes called subreddits. Following different subreddits that you are interested in, can allow a user to personalize the site’s wealth of information according to their own preferences. My favourite subreddits include r/askscience “to learn more about science!” r/ama “to find the most informative interviews with celebrities and public figures”, r/loseit “a positive community that encourages healthy weightloss”, and  r/gaming “videogames yay!”  You can look for your subreddits in the search bar on the top of every page.

Now classmates I challenge you to take a leap of faith with me and enter the dynamic world of reddit with an open mind. You will never know what you might find!

Try to find one or two subreddits that interest you and post them in the comment section. There is really no limit to the array of topics you might uncover, so use that search bar and type in keywords that speak to your interests. 

Happy Redditing!